#13 - Managing complexity on the farm with Jules Matthews

Headshot of a smiling Jules Matthews pictured in front of a hedge.
 

Jules Matthews shares her experiences applying regenerative principles to beef and sheep farming, coaching and a startup market garden venture supplying direct to consumer. The observations and learnings she’s gathered within all this complexity are thought-provoking and inspiring.

From questioning what we’ve always accepted to asking where each situation is asking us to grow, it’s a conversation which covers many topics. Key themes include letting go of predictability, embracing uncertainty and choosing what may not be convenient, and relate to the bigger picture of how we’re turning up to farm and live.

Enjoy the episode!


“You start to question some of the things we use as measures, and go: ‘well, does that measure really tell my anything?’ and ‘what does it really give me?’.

“It certainly has me buy the product and do the work, but what’s the cost of that? And is there another way?

“So I think it’s always the question. But that’s one thing I get excited about. How do I have optimal animal health and performance through good management, good observation, good monitoring and then good nutrition.”

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Benefits, selection and planting - Trees in Agriculture Webinar Mar '22